Is Rationalisation A Desireable Strategy For Junction Hotel
This essay will be discussing the affects that Junction Hotel would sustain if they were to implement rationalisation as a strategy. Julien Freund (1968) defines rationalisation as “the organization of life through a division and coordination of activities on the basis of exact study of men’s relations with each other, with their tools and their environment, for the purpose of achieving greater efficiency and productivity. […]