Why Is There A Bright Future For Bangladeshi Pharmaceuticals And By What Means Will This Be Achieved? 1. Introduction: Pharmaceutical sector in Bangladesh is a very promising sector in recent age. Actually the Pharmaceutical sector In Bangladesh is one of the most developed technical sectors .This sector is contributing a lots in the economy of the country .Besides meeting of local needs of medicine the […]
For this Report it was requested to analyze the company “New Look”. To recognise the key issues those have an influence on the company to perform to its best, and to make recommendations for these. As a group tasks were divided; each person was assigned to analyze an influential issue and make recommendations for the information it had gathered. For the recommendations to be pleasing […]
The car industry has grown up as a very dynamic industry in the past few decades. Although the primary purpose of this industry has been to satisfy the consumer’s need to travel from one place to another with comfort, the continuously changing market, has slowly altered consumer’s needs into desires which have cleared the way for intense competition in the automobile industry. Bayerische Motoren Werke […]
If existing competition is interpreted as simply emanating from other Premiership football clubs, then it is unlikely that customers will shift their support en masse to a competitor, such as London neighbours Chelsea FC. Despite the fact that some ‘fans’ do attend both grounds, football is one of those products, where, what Brassington and Pettit term ‘competitive marketing’, in which promotion deliberately compares products (i.e. […]
“Planning is a formalized procedure to produce an articulated result, in the form of an integrated system of decisions.” Thinking about and attempting to control the future are important components of planning. (Mintzberg, 1994) Archie B. Carroll defined three types of planning consist of: “To Do List” Planning Strategic Planning Operational Planning This report focuses on the strategic planning principles and range of tools and […]
MARKSTRAT provides an effective framework for visualizing and understanding strategic marketing concepts like segmentation, positioning, targeting etc. These concepts are important in marketing management. It is a game played in the group of four competing with other six participating teams in the same industry. All the six participants have to manage their simulated firms in direct (peer-to-peer) competition. Markstrat world is an imaginary world in […]
BMW (Bayerische Motoren Werke Group) is a one of the leading luxury carmakers European automobile industry. BMW was founded on March 7th 1916 by Franz Popp and Max Friz. BMW started out by making airplane engines for German army up until the end of WWI in 1918. BMW in this report will look at BMW’s position in the European automobile industry and it will also […]
The Indian FMCG (Fast Moving Consumer Goods) sector is the fourth largest in the economy with the total market size over US$ 13.1 billion. It has a strong Global presence and is characterized by a well established distribution network; there is an intense competition between the organized and unorganized segments and low operational cost. Availability of raw materials, cheaper labor costs and availability across the […]
It is renowned that online marketers try to put there URL where ever they can catch customers. We often observe the most of the products have packaging with well mentioned URL on it. Similarly easyjet took this concept as guaranteed and mentioned their URL on the side of their Boeing 737s. Meanwhile, they easyjet varied the marketing mix time to time by promoting their products […]
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