1. A strategy is the determination of the basic long term goals and objectives of an enterprise and adoption of courses of action and allocation of resources necessary for carrying out those goals. Nintendo strategy is an approach or tactic used by the company so as to be the leading music industry. It begins when a manufacturer sells a technologically advanced console at a price […]

In 1993, AY-Khans Sports was formed with a single store In Holiday Plaza, Juror Barr. Initially, the business started off as a general sportswear outlet. As the business grew, En Ail found that there was a demand for specialty shops, dealing in soccer, basketball and other sports. As a result, he began to set up stores catering to these niche markets. It has since grown […]

General Environment The fastest growing sports organization in the world, the Ultimate Fighting Championship (UFC), started in 1993 as a professional mix martial arts (MMA) organization. Once the UFC brand was launched, MMA popularity surged in Brazil, followed by immense interest in Japan where these bouts became major events. The most recent fight in April, UFC sold 55,000 tickets in minutes, became the largest paid […]

Co is one of the truly global organizations in the world with presence in many countries and offering products which are not only unique but carry a great brand value. Since Pepsi Co works in a global environment therefore its strategy is also global and focuses on achieving the strategic objectives of the firm with great greater emphasis on creating a unique set of strategies […]

Abstract Organisations change in various ways which means that they become different. This could happen as a result of becoming a larger entity or by changing from a private to a public company. Change could also take place as a result of becoming “more customer or marketing focused as opposed to production orientated” (The Times, 2012, p. 1) or by changing the scope of its […]

With the current hard economic times as a result of the current global economic recession, it is the dream of every organization to review its business strategies and therefore figure out how it will realize its set goals and objectives. This is also the case that happens here with Netcare and it can be termed as the main reason why it decided to have an […]

Green marketing has been an important academic research topic since it came about (Coddington, 1993; Fuller, 1999; Ottman, 1994). Attention was drawn to the subject in the late 1970’s when the American Marketing Association organized the first ever workshop on ‘Ecological Marketing’ in 1975 which resulted in the first book on the subject, entitled, ‘Ecological Marketing’ by Henion and Kinnear in 1976. The first definition […]

The price of petrol is too high. 14) What is the economic impact of Adam Smith’s invisible hand? A) Some people are able to take advantage of others and earn large incomes. B) Law breakers are captured and punished. C) The market provides consumers with what they want. D) Chaos in a market not controlled by the government. 5) Which of the following statements about […]

Applying Military Strategy and Tactics to Business Preamble During the late 80s and early 90s, much of the predominant management philosophy involved directly applying classical military strategy to business. Sun Tsu was regularly quoted at Board meetings and on Wall Street and books like On War and Leadership Secrets of Attila the Hun were among the most popular business books available. At the time, I wasn’t a big subscriber to the idea that lessons […]

According to this definition, the strategy has a long term direction in order to reach the goals of the companies. For example, SF Express sets three alms with practical measure. Those alms should be defined as customer relationship management, operational excellence and innovation. A long term directions of SF Express defines as these practical measures. Providing employees and stakeholders with clarity about the overriding purpose […]