A Cross-cultural Comparative Analysis of Crowdfunding in Italy and China
A Cross-cultural Comparative Analysis of Crowdfunding in Italy and China ABSTRACT Table of Contents 1 Introduction 1.1 Purpose 1.2 Outline 1.3 Background from Italy 1.3.1 History and Geography 1.3.2 Demographics 1.3.3 The Projects 1.3.4 Financing 1.3.5 Payment methods 1.4 Background from China 1.4.1 History and Geography 1.4.2 Demographics 1.4.3 Financing cases in China 1.4.4 Analysing Chinese Donation-based Crowdfunding 1.4.5 Project promoters 1.4.6 Donation based Crowdfunding areas of interest 2 Literature review 2.1 Definition of crowdfunding 2.2 Dynamics of crowdfunding 2.3 Behaviors of initiators and backers […]